Great commercial artists will never go out of style: Kriti Sanon

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Actress Kriti Sanon says she doesn’t believe Bollywood has reduced the number of larger-than-life “masala” artists, as it’s a hugely crowd-pleasing genre that ensures big box office appeal.

According to Sanon, the perception that Hindi cinema has moved away from commercial boilers has grown stronger over the past two years when Bollywood saw no major theatrical releases due to the pandemic. His latest action comedy ‘Bachchhan Paandey’, directed by Akshay Kumar, is now being touted as the film that will revive the Hindi film genre on a grand scale.

“I don’t think we’ve stopped doing these big commercial artists, it’s just that we haven’t had as many releases. There is a lineup of films, all with great potential, waiting to come. We feel like that because in that short period of time not many Southern movies came in and made an impact, which was fantastic.

”These films are doing really well, they’re shooting in large numbers because there’s a huge audience for it. So as long as the audience is there, these films will never go out of style, they will continue to be made,’ Sanon told PTI.

While Bollywood only had one hit last year, the high-profile actor ”Sooryavanshi” also headlined by Kumar, Tamil and Telugu films saw the huge success of ”Master” and ”Pushpa”.

Within three months, several great southern films have already been released, including ”Valimai”, ”Bheemla Nayak”, ”Radhe Shyam”. Next in line are SS Rajamouli’s ”RRR”, which is set to release on March 25, and the highly anticipated ”KGF Chapter 2”.

The 31-year-old actor said the market has opened up to all films in India and she doesn’t see it as several industries “competing” with each other.

”It’s a healthy time for everyone. Today, we make a lot of bilingual, trilingual films, which was not the case before. Technicians were still working in all industries, many of them in my first film were from the South. But for the actors, it’s happening now, which is great,” she added.

In ”Bachchhan Paandey”, Sanon plays Myra, an aspiring director who decides to document the life of the titular and feared gangster with the help of her friend, played by actor Arshad Warsi.

The actress said she was surprised at how well director Farhad Samji presented all the elements of a quintessential Hindi entertainer.

“It had all the elements, action, comedy, drama, thrill that worked for me. It’s smartly done and in this world I present myself as this urban girl, a role I haven’t played in a while. She is a brave girl who enters this world at the antipodes to make a movie about a gangster who can kill her at any moment. I found this hook very interesting.

”What also worked for me is that my chemistry with Akshay in the film is different from what we did in ‘Housefull 4’, it’s an entirely new space so there was a chance to do something that I haven’t done before,” she added.

Produced by Sajid Nadiadwala, ”Bachchhan Paandey” also stars Jacqueline Fernandez.

(This story has not been edited by the Devdiscourse team and is auto-generated from a syndicated feed.)

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